Emirates with Awesome Ceremonial First Pitch

This is an amazing execution of how to turn a unique opportunity into a great brand experience.


Mooseheads’ Draft Could Be Exciting

Jared McIsaac (left) and Benoit-Olivier Groulx (right) will both be skating in the Q next year. Could they be teammates?

Jared McIsaac (left) and Benoit-Olivier Groulx (right) will both be skating in the Q next year. Could they be teammates?

We ‘re just two days away from the QMJHL Draft. Each team will be looking to reload their roster with young talent.

This year makes it is especially intirguing for the Halifax Mooseheads who hold the first overall pick. The Moose have fallen to the bottom of the league rankings after years competing for the league title and of course the Memorial Cup Championship in 2013. Along with the first overall pick, Halifax has a number of picks early in this draft, which could prove pivotal in vaulting them back into the upper echelon of not only the Q, but the CHL.

The consensus #1 pick appears to be Benoit-Olivier Groulx. A storng centremen with offensive talent, but also plays well away from the puck and defensively (more). Usually player comparisons are tough when dealing with prospects because you are not so much saying they will achieve to the same level, but they have the same style, but often that gets confused. I asked about player comparisons for Groulx and Jonathan Toews was the comparable. I’m sure there is at least a little bit of temptation on the part of Halifax to select local standout defensemen Jared McIsaac, but when you have a chance to grab a #1 centerman, you shouldn’t balk. What’s interesting is I still think there is a chance McIsaac is a Moosehead after this weekend. Read More…

We’ve Gone Too Far

ty-cobb-hard-slideI had to get up early to head to the airport, so I missed the play in question. The Jays were down by one in the ninth. Jose Bautista had just walked to load the bases with Edwin Encarnacion coming to the plate with one out. I’d already missed most of the game, and just I needed sleep and I would see the result in the morning.

I didn’t think it all the unreasonable to wake up to see Encarnacion had launched a grand slam to win the game for Toronto. I never could have expected what did transpire.

Read More…


University-Cup-logoI’ve got some tickets to the CIS University Cup and they could be yours! University hockey is one of the most competitive and high quality options in Canada. It is filled with former Major Junior stars that have matured and gotten even better.

If you’d like to go see some of the action, fill in the poll below and leave a comment. Winner will be drawn at random Thursday at noon. Great hockey and it could be yours for free.

AUS Hockey in Friedman’s 30 Thoughts

Nice little shout-out to Jeff Carpenter from Nova Scotia in Elliotte Friedman’s weekly 30 Thoughts column for Sportsnet.ca